Robyn Graham Photography

Branding ~ It is Time to Refresh Your Brand ~ A Note from Your Brandographer

brandographer

The year is quickly coming to a close and it is important to take a look at your branding strategies. Have you looked back to take inventory of your 2017 accomplishments? Doing so can be a daunting task, but even more intimidating, can be looking to the future and setting goals for the new year.

Setting Goals

Setting goals for the New Year is a must, however. A revised business plan, goals to achieve what wasn’t achieved the prior year, new strategies to brand your business, a new look that is more captivating for your website, and growing your social media following, are just a few of the items on many entrepreneur’s lists.  I can check off a couple of these items for 2017, but a couple more are also on my list for 2018.

Reach Your Goals Through Professional Pictures

One simple way to accomplish several of the goals I mentioned above is to have a personal branding session that captures your business, your service, your product and you in the best possible light.  Personal branding shots will give you the content you need photographically, which helps gain the attention of your audience(s).

Selfies or Professional Branding Pictures? 

Sure, selfies can used for social media posts, but to really sell the quality that you love, offer and represent, you need professional photographs that will help you build your brand and help you stand out above others in your area of expertise.  Professional photographs are especially important for websites so that people know you care about quality and professionalism.

As you close out the year and make your list of goals for 2018, be sure to put branding through photographs at the top of your list. I promise you won’t regret it. You will see results and impress people by using photographs that not only make you look great, but also help create eye catching content to market your brand.

Be sure and check out how Gina Rubel and her team used their recent branding photographs and headshots on their new website.

Contact me 

To see more of my personal/professional branding work visit my website. You can also contact me through the website to schedule your branding session.

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Desire, Vision and Your Brand through Pictures

branding through pictures

Picture your brand driving your desire, and your vision for success.

“You need desire to be fully alive and you need vision to fulfill your desires.” ~ Lewis Howes

What desires are you striving to fulfill?  What visions do you have that will fulfill your desires?

Are you branding yourself through pictures to ensure that you are represented in the best light to drive your vision for fulfillment of your desires?  If not, let’s talk!

I with work small business owners and entrepreneurs to create a branding strategy using their own, customized stock photos.   My experience in the pharmaceutical and managed care industries have given me a great foundation in marketing and how to brand.  My past experience married with my photography expertise and social media knowledge make me a brandographer who can help you see your visions through and accomplish all of your desires for success.

Let’s work together soon!   Contact me.

 

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Winner: 2017 Bucks Happening List ~ Photographer

Bucks Happening List Winner

Bucks Happening Magazine has an annual Bucks Happening List of the best businesses in Bucks County. I am very honored to have been nominated for the 2017 Happening List for photographer. Not only was it an honor to be nominated but, it is an honor to be considered among some really great local Doylestown and Bucks County photographers. The list includes several photographers that I have admired for years and whom I have a lot of respect for.

As people, it is inspiring to have our work recognized and a gift to be able to gain additional business success from such recognition. The entrepreneur business sector is very competitive and often challenging to navigate. Special recognition in the form of awards can often help a person take their business to the next level. For someone who works very hard to provide unprecedented service, the recognition is both a blessing and a confidence builder.

The Happening List race was close between some great photographers and inspiring artists. Not all on the list are portrait photographers, some are fine art photographers, and others, like myself, are both. My work crosses several genres of photography including; professional and corporate headshots, visual branding, family and children’s portraiture,  and fine art. My passion for photography runs deep and grows with every successful session, every person I meet, and every business I help give light to.

It is a significant honor to be recognized as the 2017 Happening List Photographer. The honor isn’t only be the physical award and title, but it involve sharing a priceless moment with many other successful and inspiring businessmen and women from the Doylestown and Bucks County Communities. Being nominated has helped increase awareness of my business in an oversaturated market and winning will help to strengthen that awareness and help me grow my business even further.

To take the excitement a step further, Sharon Kraynak of Sharon Lee Creative Art Services won as the 2017 Bucks Happening List Framer.  Sharon works out of my studio and takes care of all of my framing needs, personally; for my fine art and my home, and for my clients.   It isn’t often that two people sharing work space are awarded such a high honor at the same time.  Congrats to Sharon!  It is an honor to work along side her and share her amazing talent.

To celebrate the winners and finalists, Bucks Happening Magazine held a red carpet bash yesterday evening, May 4th.  The energy at Pen Ryn Estate was electrifying.   So many amazing, talented people.   Winners were interviewed by a QVC host and video-taped, I was a nervous wreck, but yet very excited!   The band, one of the best I’ve ever heard, Bigg Romeo, was amazing and we all danced the night away.   The food, I haven’t mentioned that yet…there was a mashed potato bar!  Oh my goodness was it awesome!   Below are just a few cell phone photos from the evening.  I am hoping to get some of the photos from the staff photographers that were there to capture the event.   At times I felt like I had a paparazzi following!  So fun!

Thank you for all of your support.  I am ever so grateful.

Thank you!

Bucks Happening List Photographer

My Husband, John, and Me

Bucks Happening List Winner

Dear friends, author/speaker Mary Fran Bontempo, best author,

and Kristin Smedley, 2017 power person.

Bucks Happening List Photographer

Sharon Kraynak and Me

Bucks Happening List Photographer

Slides of each category were presented all evening.

And, even better, my interview made the Bucks Happen List YouTube channel.   This journey has been so amazing!  I am so honored and very grateful!

Video

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Visual Branding Photography ~ Standing Out in a Sea of Noise

 

Visual Branding Photography
Charley Girl Designs

A picture is worth a thousand words! We’ve all heard that old adage many times, but have you ever really thought about what pictures can be worth to your business, or for your brand? Do you have a visual branding photography plan for your business?

I recently taught some workshops on smart phone photography for small businesses. When preparing the PowerPoint presentation I researched the impact of pictures on social media posts and websites. Here are a few statistics you might find interesting when considering whether or not you need quality pictures to represent your brand or business.

• Posts with eye catching visuals receive greater than 94% more views
Resource: Online, Medium Corporation 7/18/16

• Social media posts with an image are 10x more likely to have engagement
Resource: Online, blogs.biomedcentral.com 8/11/14

• More clicks – 92.6% of people report they clicked the buy button because of visual
stimulation
Resource: Online, Wade Harmon 9/22/15

• Humans have short attention spans, less than a goldfish! Humans have an attention
span of 8 seconds compared to a 9 second attention span for goldfish.
Resource: Online, Time.com 5/14/15

• Memory – 80/20 rule. Humans remember 80% of what they see, but only 20% of what they
read.
Resource: Online, Blog.Hubspot.com 5/5/14

• 40% of people learn better with visuals
Resource: Online, Medium Corp. 7/18/16

• Infographics are 3x more likely to be read and shared than posts with only text
content.
Resource: Online, Blog.hubspot.com 1/3/17

The aforementioned statistics support the fact that pictures are necessary to effectively promote your brand or business. Another important reality to consider when deciding whether or not you need pictures to promote your business on social media is the limit to character count for content posts. Twitter has a limit of 140 characters. SnapChat has a limit of 80 characters. Adding text, up to 20% of words for the post, to a picture helps to effectively communicate your branding message.

When considering your need for pictures, the bottom line is this:
Powerful pictures are an incredibly efficient tool and will help your brand or product stand out in a sea of noise.

To learn more about visual branding photography visit our visual branding service page or contact us directly by clicking here.

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Down to the Wire, Please Vote

Bucks Happening Magazine has an annual happening list. I am very honored to have been nominated for the 2017 Happening List for photographer. Not only was it an honor to be nominated but, it is an honor to be considered among some really great local Doylestown and Bucks County photographers. The list includes several photographers that I have admired for years and whom I have a lot of respect for.

As people, it is inspiring to have our work recognized and a gift to be able to gain additional business success from such recognition. The entrepreneur business sector is very competitive and often challenging to navigate. Special recognition in the form of awards can often help a person take their business to the next level. For someone who works very hard to provide unprecedented service, the recognition is both a blessing and a confidence builder.

The Happening List race is close between some great photographers and inspiring artists. Not all on the list are portrait photographers, some are fine art photographers, and others, like myself, are both. My work crosses several genres of photography including; professional and corporate headshots, family and children’s portraiture, visual branding, and fine art. My passion for photography runs deep and grows with every successful session, every person I meet, and every business I help give light to.

It would be a significant honor to be recognized as the 2017 Happening List Photographer. The honor wouldn’t only be the physical award and title, but would involve sharing a priceless moment with many other successful and inspiring businessmen and women from the Doylestown and Bucks County Communities. Being nominated has helped increase awareness of my business in an oversaturated market and winning would help to strengthen that awareness and help me grow my business even further.

Will you please support me by following this link and voting for me? I would be grateful for your support and would be more than happy to return the favor should you ever need my support or vote.

Thank you!

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Loyalty and Devotion

Loyalty and Devotion

How I shot this: ss 1/60 f 4.8 ISO 2500 – natural light – Nikon D800, Nikkor 100mm f2.8

In the Victorian language of flowers, Alstroemeria mean devotion and loyalty.  My husband gave me a beautiful bouquet of them on our 20th anniversary in November.   The flowers kept their beauty for three weeks, when I finally had a chance to photograph them.   The funny thing is, they have never been my favorite…I am unsure why, and needless to say my husband was teased about brining home flowers that he knew were not my favorite.  His intention, however, was perfect.  The Day Lily is the flower for the 20th anniversary.  As he was not able to find Day Lilies he purchased another flower that is in the lily family.   Now that I know the meaning of the Alstroemeria, and because of the occasion that introduced me to the meaning, they will become a flower I appreciate and treasure.

And with that, I leave you with a quote that could not be more perfect to accompany this post.

“Through devotion, your family cares become more peaceful, mutual love between husband and wife becomes more sincere, the service we owe to the prince more faithful, and our work, no matter what it is, becomes more pleasant and agreeable.”

~ Saint Francis de Sales

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Beginning, Middle, or End?

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“Life is not so much about beginnings and endings as it is about going on and on and on. It is about muddling through the middle.” ~ Anna Quindlen

Are you in a place of a new beginning, muddling through the middle, or at the end of something good, something bad, or something you’ve already muddled through?

Please check out my Thursday post on Monochromia.  I posted a photograph of another Star Magnolia, but from a completely different perspective.

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Women Supporting Women

I have been super busy with head shot sessions over the past few weeks.  The wonderful women and entrepreneurs in the head shots below are just a few of the amazing people I have photographed.  Lisa, Joanne, Beverly, Michelle and Christine are all members of Network Now, a premier business support and networking organization for women.  Each session was unique based on the individual personalities of the women being photographed, but all were equally as fun.

Most people who come to me for head shots say, “I don’t like to have my picture taken”, or “I hate to have my picture taken.”  These women were not exceptions to this and each was a bit nervous about being photographed.  The good news is that my sessions are always relaxed.  We talk and I get to know them and learn about their businesses and families all while helping them relax and just enjoy their moment in the spotlight.  I really make it painless and pleasant for each and every one of  my clients.   And the best part is, I feel like I’ve not only made a business connection, but a friend at the end of each session.

A statement that each one of the women featured in this blog post made during their session was  “as women we need to stick together and support each other”.  I couldn’t agree more and am happy to be able to share their beautiful smiles and links to their respective businesses.

To learn more about my clients and their businesses be sure to check out their websites by clicking on the links below.   You just might find something you’ve been needing or looking for.

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Lisa, Executive Director Nerium International

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Joanne, Owner and Pastry Chef at The Lucky Cupcake

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Michelle, Founder and Educational Counselor of Forward College Counseling

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Beverly, Owner and Pastry Chef at Sweetah’s – a gluten-free bakery

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Christine, Principal/Agency Manager at The Bailey Insurance Group

 

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Tranquility I

Tranquility I

ss 0.5 f 22 ISO 50

Nikon D800, Nikkor 24-70 58mm

My family and I spent a couple of weeks in Hawaii this summer.   Our trip was nothing short of amazing.  I have so many stories to tell through photographs, but so little time to blog.  I want to share so much with all of you, but with the start of school, sports and activities for the kids, and work, I just haven’t been able to dedicate the time needed to effectively write blog posts.

I am thrilled to be as busy as I am.  I have had a steady flow of head shot clients, family portraits, and events to photograph, which is all good and means business is growing.   The best part about all of it is that I am getting to meet some really spectacular people.

My children are busy running cross country, playing high school football, dancing and playing tennis.  I can’t begin to tell you how much I enjoy watching them run, dance, and play.  My heart bubbles with joy every time I see them working hard and having fun while doing it.   One would think that I have a lot to photographs to share with you of all of these fun activities, but, I have actually been taking the time watching them to relax and do just that, watch them.

Enough about why I haven’t been blogging and a bit about this shot.  If you haven’t already figured it out, the subject is the ocean.  I took a long exposure shot of water to create that flowing, cotton candy like effect.  I find it to be peaceful and tranquil, thus the title.  The location of the photograph is Kauai, Hawaii

To see a similar photograph but in black and white visit Monochromia for my Thursday post.  Which do you like better, the color edition, or the black and white edit?

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